Complimentary and Alternative Medicine (CAM)

What place does hypnotherapy hold in today’s medical/psychological community?

Today’s consumers and producers alike are shifting their focus toward wellness, disease-prevention, and more timely, less expensive treatments. In the last 50 years, hypnotherapy has increasingly moved out of controversy and into acceptance for its wellness and life enhancing benefits and joined with other modalities in a new movement called Complementary and Alternative Medicine (CAM), in which both patient and provider seek broader treatment and better choices. The New England Journal Of Medicine has published results of a 1993 CAM study which states that in that year one third of the survey’s population used some form of CAM treatment, spending 13.8 billion dollars, mostly out-of-pocket, exceeding the total spent on patient hospitalizations for the same year.

  • In 1958, hypnotherapy was approved by the American Medical Association as a method of therapy.
  • Since 1996, the American Gastroenterological Association has accepted hypnotherapy as a treatment for irritable bowel syndrome.
  • The National Cancer institute currently lists hypnotherapy, along with other non-drug treatments, in helping to manage cancer pain.
  • In 2001, Blue Cross of California, one of the state’s largest health care providers with over 4 million subscribers, launched a ground-breaking benfit by creating a referral list of hypnotherapists who offer special discounts for blue cross members.

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Diane Brach Hypnotherapy in Palm Desert, CA